Deuteronomy 11:1
Therefore thou shalt love the Lord thy God, and keep his charge, and his statutes, and his judgments, and his commandments, alway. (Deuteronomy 11:1)
Love the Lord.
Love is the principle on which all worship and service to God are to be based. Love for God makes the carrying out of His requirements a joy. God’s mercy and bountiful blessings, if truly appreciated, inspire a love for Him in man’s heart. True love to God is the reaction of the human heart to His abounding love.
Alway.
Literally, “all the days.” Obedience to God must be continuous and not intermittent. A love that vacillates is generally centered on self rather than focused upon Christ.